![]() If you’re in people’s minds because you’re putting out valuable information or building a fan-base in an interesting way, they might think of you when it’s time to use an author as an example somewhere. ![]() book sales) from these efforts, but I know I’ve been featured in at least one of these book stores and linked to from numerous publishing blogs because I’m out here enough that people have noticed. It’s not always easy to see results (i.e. ![]() Some authors wonder if/why they should bother blogging and building up a social media presence. They might subscribe or sign up to your newsletter while they’re there. That helps make people aware of your blog, if you have one, as well. There are lots of tools now that let you link to multiple sites, but you can always put up an excerpt on your own site with all the links listed there, then link to that page during your book promotions. A lot of authors just have links to Amazon on their sites and on Twitter/Facebook. Linking to all of these stores with marketing campaigns.In all of these stores, people continue to find my first book when browsing for freebies, then go on to buy the rest in the series. I’ve talked a lot about how I’ve done this and how well it’s worked for me, so I won’t go into that here, but it’s the first thing I ever did that started helping me sell at Barnes & Noble. Having free stuff available in all of these stores. ![]() Each book is a way for people to stumble across your work, and when someone likes one story, there are numerous others for them to go on and buy, thus making your overall earnings much more significant. Having lots of titles out (lots is a relative word, and authors with 50 books under their belts would snicker at my list, but considering I have seven novels and several shorter ebooks out now, it’s a far cry from the two titles I started with).So, what’s the deal? Are there advertising options? Ways to get some Apple/Kobo/B&N loving? I’ve already talked a bit about this in a post on increasing international ebook sales, but here are the main things that I’m guessing are helping me: Right now, I could actually pay the bills without my Amazon income (of course, I love my Amazon income very much, and hope it doesn’t go anywhere, thank you). I haven’t “hit it big” in those stores myself, but my sales in the last 6-12 months have grown fairly substantial, especially considering how insubstantial they were in the first year I was publishing. If you’ve decided you’re tired of relying on Amazon for your sole source of e-publishing income (or maybe you’re not doing well at Amazon, and you’re hoping the other stores might take off for you), then you may have looked at Kobo, Apple, Barnes & Noble, and wondered how the heck you can get your books noticed over there.Įvery now and then, you hear of some independent author who’s selling extremely well at Apple or perhaps Barnes & Noble, even though they haven’t hit it big at Amazon. ![]()
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